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Selected writing by Vikram Limsay, Founder & Managing Partner, across India’s leading business publications and his own desk.

The US uses monetary power while China wields manufacturing scale, leaving other nations to seek alternatives.

For Trump, to condemn tariffs solely as the raison d’être for US’ manufacturing woes without addressing deeper imbalances of currency manipulation & monetary privilege & unleashing

The events in Lebanon have put the spotlight squarely on Make-In-India & AtmaNirbhar Bharat. Even PM Modis staunchest detractors will have to grudgingly appreciate the vision of be

Expectedly all has gone silent. After the less than tepid performance at Paris 2024 we have that familiar & famous forgetfulness curve kick in. And that too in under a month. I don

Don’t be perplexed if you find politicians who are otherwise perfectly reasonable begin making hyper-emotive appeals to your basal emotions during campaigning. You haven’t understo

Green shoots of hope can be seen in Kashmir. Infrastructure projects grab the headlines rather than violence.

“Unlike its sectoral peers who have adopted welfare capitalism, Agriculture seems to be stuck in a socialist trap. For tackling recurring farmer protests & agri-woes directional cl

Trade drives the texture of relationship between nations and is a primary determinant of policy making. The grand game of global trade is played on the chessboard of geopolitics wh

I pen this article in the backdrop of some recent milestones. Opening of Apple’s first store in Mumbai two decades after it entered India, UN report on population pegging India at

अंग्रेज़ी भाषा में यदि किसी एक शब्द ने कम से कम कालावधि में अपने शब्दार्थ एवं भावार्थ की सीमाओं को लांघा है तो वह है “वोक” ! “जागते-रहो” के लघबग़ पर्यायवाची इस शब्द के, चेताने से ल

From pious to pejorative to ridicule, if there is one word that has traversed etymological frontiers in a short span then it is Woke & Wokeism. Rumored to be born amidst throes of

Will the falling rupee turn our country into the “worlds dollar store” or a “global flea market”?Is it easy to buy everything for dead cheap in india for anyone who has the dollar?

Language, specifically Bridge Language issue has been a recurring irritant in India since independence, and its days are perhaps even numbered. But re-occurrence of language politi

A professional manager may be a better bet

Conflict in Europe needs to be understood in context of their history.

one stark social contradiction that can be seen often in affluent metropolitan India is that as the world moves into an Asian or an Indian century,a section of society seems to be

Now that a comprehensive National Education Policy (NEP2020) has been formalized, it is opportune for key stakeholders in the sector; government, educationists and edupreneurs to c

Each time I think about India at Olympics, a recurring thought occurs to me. Is there a connection between a countries Gross Domestic Product (GDP) & its Olympic medal haul? Plotti

Those who will use the opportunities provided by the Budget to create world-class products and more jobs

Thanks to government contracts and lack of free market pressure, innovation and quality have taken a backseat

विद्यां ददाति विनयं, विनयाद् याति पात्रताम्।पात्रत्वात् धनमाप्नोति, धनात् धर्मं ततः सुखम्॥

I must be amongst the four lakh shareholders who attended the 43rd Reliance Industries Limited (RIL) AGM on 15th July 2020. Luckily, I got a front row seat at the proceedings. Perh

Why just your next MD or CEO, it is plausible that the next wave of corporate leadership and those occupying the seat at the head of the table in boardrooms across the world, real

The Fringe is hurting. And it is angry. Very angry. Because real democracy in India is finally emerging.

As another Indian moves into the corner office adding to the growing tribe of global Indian CEOs, especially amongst US tech giants, much has been written about the traits of an In

A conventional fighter pilot drill perhaps gives the best hint about actions to take during a tailspin and the auto sector could well take a tip or two from there. Commonly referre

A most conspicuous and discernible positive change in the last five years of the Modi Government is the change in work culture and the way of doing things. Suddenly the entire gove

Startups, especially tech startups have become the barometer of enterprise in our times. They are a measure of ambition, risk taking ability, vibrancy and youthfulness of the socie

I came across a television commercial recently that was communicating the virtues of a certain product by metaphorically comparing all its goodness to a “California Orange” and at
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